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ETF Ecosystem

What is a Market Maker?

A market maker is a company that provides pricing for ETFs on exchange. Throughout the day, they post prices that they are willing to buy or sell ETF shares for. Competition between market makers eventually benefits investors with better liquidity and lower spreads.

If a market maker runs out of ETF units to sell, they can ask the Authorized Participant to create new ETF units from the underlying stocks, helping match demand and supply.

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Further reading

More educational content

Guides

Fixed Income Investing: A Guide to Bond ETFs

Guides

Investing in Junk Bond ETFs

Guides

How to Invest in ETFs

ESG Investing

How to invest sustainably: ESG vs SRI vs Impact Investing

Types of ETFs

What are Thematic ETFs?

Investing 101

What is an index?

Investing 101

What is investing?

Investing 101

What are ETFs?

Investing 101

What is a stock exchange?

Investing 101

What is a portfolio?

Trackinsight

About Trackinsight

Since our founding in 2016, we have been at the forefront of the industry, delivering accessible, comprehensive, and reliable tools to support the evolving needs of investors.

Over the past decade, Trackinsight has expanded its operations across six countries, serving thousands of professional investors. We’ve consistently innovated to provide cutting-edge solutions that meet the changing demands of the ETF market.

In 2024, Kepler Cheuvreux, a leading independent European financial services firm, acquired a majority stake in Trackinsight, becoming the company's principal shareholder.

This strategic partnership solidifies Trackinsight's position as a premier provider of ETF selection and analysis tools, while strengthening Kepler Cheuvreux’s commitment to becoming a leading player in the ETF sector.

Together, we are committed to offering advanced services that empower professional investors, advisors, institutions, and issuers. This new step enables us to deliver even more comprehensive and innovative technological solutions, driving ETF investing to new heights.

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